This page was last changed on July 31, 2025

At Natural Bridge Caverns, we value your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.

1. Information We Collect

We may collect certain information when you interact with our website, including:

• Navigation Data: Pages visited, time spent on each page, and user interactions.
• Form Submissions: Any personal details (such as name, email, phone number) you choose to submit through our forms.
• Device Information: Your approximate location, device type, browser, and operating system.

This information helps us better understand how users engage with our site so we can improve the experience and deliver more relevant content.

2. Use of Cookies

We use cookies and similar technologies to enhance your browsing experience, track user behavior, and support marketing and analytics.

Cookies help us:

• Understand which pages are popular
• Identify the type of device you’re using
• Track form submissions and conversions
• Serve more relevant ads via platforms like Google or Meta

You have the option to opt out of non-essential cookies upon your first visit. You can also manage or delete cookies at any time through your browser settings.

3. How We Use Your Data

We use collected data strictly for:

• Website analytics and performance tracking
• Improving user experience and website functionality
• Marketing and advertising (e.g., retargeting ads)

We do not sell or rent your personal information to any third parties.

4. Your Rights and Choices

• Cookie Consent: You can opt out of marketing or tracking cookies via our cookie banner or browser settings.
• Form Data: If you’ve submitted personal information and would like it removed, you can contact us at caverninfo@naturalbridgecaverns.com.

5. Data Security

We take reasonable steps to protect your data using secure technologies and practices. However, no method of transmission over the Internet is 100% secure.

6. Third-Party Services

We may use third-party tools (like Google Analytics, Meta Pixel, etc.) to analyze site usage and run marketing campaigns. These tools may set their own cookies in accordance with their privacy policies.

7. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Changed” date at the top of the page. Your continued use of our site means you accept those changes.

8. Contact Us

If you have any questions about this Privacy Policy, please contact us: